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In This Moment
Blood

Company: Century Media
Release: 2012
Genre: Metalcore, industrial
Reviewer: ChaosLord

  • Fully invested in a rebirth of sound



  • Their fourth album "Blood" is not your mamma's In This Moment; it is an ITM fully invested in a rebirth of sound and an endeavor of stepping completely outside the box. Blood is laced throughout with a heavy dose of industrial elements that add a whole new element to the band and take them to a different level altogether. Now before I continue, don't panic fans, the catchy riffs, big choruses and Maria screaming her pretty little head off are still present.

    Blood is a more sensual, atmospheric album that really sees the band expanding their creative horizons. The single and subsequent title track is an industrial, catchy piece of songwriting that was in my head the first time I heard it. Throughout the album, the songs are heavy, intense and in your face in a way that the band has not explored before. Tracks like Whore, Burn, Commanche and Beast Within are very mature, well written songs that break away from the everyday chug-a-chug riffing that has become somewhat prevalent in metal.

    Maria's voice goes to totally different areas with effects, more clean vocals and a much more emotional tone than on prior albums. The choruses of the songs are big and ballsy, giving you plenty opportunity to sing along. Guitarists Chris Howorth and Randy Weitzel continue to bring the catch, groove heavy riffs that have endeared so many fans to this band.

    A lot of bands seem shy nowadays of straying from what has garnered them so much of a fanbase and critical acclaim and tend to get stuck in a repetitive rut that will can cause them to fade into obscurity. With Blood, ITM shows that they have no fear of stepping outside the boundaries of their bread and butter and making an album that they want to make. Hopefully, fans will keep an open mind when listening to this album rather than passing judgement after one listen. You need to listen to the album a few times to really give it a chance to sink and get its claws into you.

    Once you do that, I promise that you will be searching for Blood like a ravenous vampire awakened after a 2,000 year slumber.


    About this Writer:
    Greg Watson // Greg Watson has been hooked on the loud and heavy sounds since the summer of 1994 when he first heard the opening notes of "Operation: Mindcrime" by Queensryche. Since then his tastes have expanded and grown like the ever evolving heavy metal tree of genres. He has been an active member of Maximum Metal off and on for 10 years. In his spare time, Greg enjoys deciding the fate of his loyal subjects in the realm of Skyrim and secretly playing air keyboard to "Separate Ways" by Journey when no one is watching. He currently resides in Roanoke, VA with his wife and his metal wannabe beagle.

    Maximum Metal Rating Legend - Click for Full Details
    5 Excellent - Buy it and say a prayer to the metal gods that you were tuned on to this masterpiece. A classic.
    4-4.5 Great - Almost perfect records but there's probably a clunker or a lacking somewhere to keep it from perfection. You won't feel bad about dropping some bones on these.
    3.5 Good - Most of the record is good, but there may be some filler. This is the OK range where you'd search for the record on sale or used.
    3 Average - Some good songs, some bad ones at about a half/half ratio. Could show skills but be dull overall. Redeeming qualities for indy bands are effort and passion. Majors that don't try or suck outright end up here.
    2-2.5 Fair - Worth a listen, but best obtained by collectors. There is much better metal out there.
    1-1.5 Bad - Major problems with music, lyrics, production, etc.
    0 Terrible or an otherwise waste of your life and time.

    Note: Reviews are graded from 0-5, anything higher or not showing is from our old style. Scores, however, do not reveal the important features. The written review that accompanies the ratings is the best source of information regarding the music on our site. Reviewing is opinionated, not a qualitative science, so scores are personal to the reviewer and could reflect anything from being technically brilliant to gloriously cheesy fun.

    Demos and independent releases get some slack since the bands are often spent broke supporting themselves and trying to improve. Major releases usually have big financial backing, so they may be judged by a heavier hand. All scores can be eventually adjusted up or down by comparison of subsequent releases by the same band. We attempt to keep biases out of reviews and be advocates of the consumer without the undo influence of any band, label, management, promoter, etc.

    The best way to determine how much you may like certain music is to listen to it yourself.



    ALL FULL REVIEWS FOR: IN THIS MOMENT
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    REVIEWER DATE
    Beautiful TragedyIn This Moment
    2007
    Wils8/3/2007
    BloodIn This Moment
    2012
    Greg Watson8/18/2012
    RitualIn This Moment
    2017
    Eric Compton8/10/2017
    The DreamIn This Moment
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    JP5/30/2009


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